Who is behind Betfair.
Betfair
is the trading name of The Sporting Exchange
Ltd.
The Sporting Exchange Limited is registered as a
limited liability company in England and Wales,
company number 3770548. The registered office of
The Sporting Exchange Limited is at:
The Waterfront,
Hammersmith Embankment,
London,
W6 9HP.
The Sporting Exchange Limited was founded in
August 1999 by Andrew Black and Edward Wray in
order to commercialise proprietary betting
technology that had been under development for
the preceding year.
The technology used by The Sporting Exchange
Limited is proprietary and, as well as being
protected by copyright, is the subject of
several patent applications that have been filed
with various jurisdictions.
The Sporting Exchange Limited is located in the
United Kingdom and operates within the confines
of the Betting, Gaming and Lotteries Act 1963.
It holds a bookmaker's permit in England and
Wales
